our team

is inspired by advocacy in the wine, spirits & hospitality industries

 
 

Alison Van de Berghe

founder

Alison started her career in sustainability marketing and later in food and wine marketing in San Francisco. Following her passion for both, she then moved to Chile to run the marketing and tourism operation of a sustainable vineyard outside of Santiago, managing a binational team with a robust food program. Since beginning her career in hospitality, Alison has handled marketing and public relations for chefs from Michelin-starred restaurants on both coasts, luxury hotel brands, European and South American-focused wine importers, award-winning sommeliers and wine educators, and helped launch restaurant, bar, and wine and spirit concepts in New York City, Mexico City, San Francisco, Oaxaca City, New Orleans, Washington, D.C., Bend, Oregon, The Bahamas, Philadelphia, and Hawaii. Alison is a proud owner and partner of NIV, a restaurant and wine bar in Mexico City.

 
 

Sarah Tinoco

marketing manager

A "Midwest-generational Mexican" from the suburbs of Chicago, now based in New Jersey, Sarah aspires to amplify the voices and talents of marginalized individuals in the food, beverage, and hospitality industries.

Sarah began her career as an assistant at Condé Nast where she previously dreamed of working in fashion. As she realized her entire personality prior to the global pandemic was essentially dining out–eating, drinking, and conversing– Sarah pivoted her career interests to pursuing communications, marketing, and business development for the restaurant and hospitality industry.

 
 

Kaity Cash

public relations manager 

Kaity is a senior media relations strategist specializing in hospitality, food & wine and lifestyle. As an expert storyteller specializing in bespoke media relations, creative strategy and partnerships in the hospitality space, Kaity is instrumental in helping her clients reach their audience and tell their story. Previously, she led the team as Vice President at Magnum PR, the Bay Area’s leading culinary public relations agency. She has managed media relations campaigns for some of the world’s most renowned hospitality brands such as MGM Resorts International, Major Food Group, Souvla, Back of the House and more. She has extensive bicoastal experience with stints in Las Vegas and New York City, and currently splits her time between San Francisco and New Jersey. She holds her WSET Level 2 certification in wine and loves spending sunny days at Scribe Winery.

 
 

Ethan Wise

Brand designer

Founder of Hot Welcome Studio, Ethan builds visual worlds that bring unique stories to life through visual identity construction and design for print, digital, and social media.

With a design career spanning hospitality, arts and culture, and projects for the public good, Ethan has distilled his studio’s ethos into shaping media that makes you emotional. Whether elevating exceptional businesses, amplifying projects trying to better the world, or spinning jaw-dropping brands out of thin air, Ethan's work is always original, hospitable, and just plain fun. He crafts authentic and inclusive visual narratives that'll hit you right in your feelings, every time.